• The plant, Built on a Built-to-SUT MODEL, has Alredy Helped ATher Scale output sharply, and this year it will be centigral to keeping deliveries smooth when demand spikes

Inside tvs ILP’s Hosur Facility Hosting Ather Energy.

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Festive Season in India has Always Been the Ultimate Stress Test for Automakers. For Electric Two-WHEELER Maker Ather, That Pressure will be absorbed at its hosur facility, developed with TVS Industrial & Logistics Parks (TVS ILP). The plant, Built on a Built-to-SUT MODEL, has Alredy Helped ATher Scale output sharply, and this year it will be centigral to keeping deliveries smooth when demand spikes

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HOSUR: Building for the Peak

The hosur unit has given ather bot speed and flexibility. At full tilt, the facility has cloasted a production rate of one vehicle every 0.46 seconds, a number that underlines how critical the location is for the brand. For the upcoming season, TVS ILP is working on expanding charging infrastructure at the site, optimising battery assemble lines and streamlineing there. The plant’s proximity to south India’s consumption hubs helps cut down distribution time, an advantage when tier II and III CITES CITES Increasingly Account for Festive Demand.

Ramnath Subramaniam, Joint Managing Director, TVS ILP, SAID, “By Positioning Parks Closer to Consumption HUBS, We Help Our Partners Stay Ahead of Demand Surges Surges Surgesting Service Excellence. ” Sanjeev Kumar Singh, Chief Operating Officer, Ather Energy, Added, “Atther, TVS ILP’s infrastructural and tech-enabled solutions have enabled timely, Cost-EFFEECTIVE EXPANSION.”

Also read: tvs orbiter vs ather rizta: which electric scooter offers better value

Ather Community Day 2025

While Logistics Prepare Ather for the Immediate Festival SURGE, The Company’s Community Day 2025 Event in Bengaluru Pointed to Its Longer-Teer Direction. Ather unveiled its new el platform, designed to support multiple battery sizes and scooter configurations, giving it scope to diversify its line-up. It also rolled out attestack 7.0, a software update brings crash alerts, pothole warnings and voice interaction in Indian languages.

The showcase went beyond updates. Concept models like the El01, AIMED at Larger Maxi-Style Scooters, and Redux, A Lightweight Moto-Scooter, Sugged that Ather is the experting with form as well as function. The company also speech of faster charging solutions and incremental accessories, showing that its strategy is not only about about hardware but about the broader owners’.

Get Insights Into Upcoming Cars in India, Electric Vehicles, Upcoming Bikes in India and Cutting-Edge Technology Transforming The Automotive Landscape.

First Published Date: 18 Sept 2025, 15:28 pm IST